In order to get the maximum profit, various marketing strategies are implemented by various companies. Such as MLM strategy or Multi Level Marketing. From a brief understanding, the MLM business strategy is a multilevel marketing method.
This MLM business strategy is one that promises large amounts of profit with a flexible work system. So it’s no wonder that the MLM business is in great demand by the public as a main job or side job.
For those who are interested in taking part in the MLM business program, it would be nice to know the following detailed information in advance.
MLM Business Is?
Multi Level Marketing (MLM) business is a product marketing method using direct sales with a tiered system. Where a person does not only play a role in promoting and selling a product to consumers. But it is also in charge of recruiting new members into the business.
While the benefits that can be obtained in this system are sourced from personal sales and sales profits from the salespeople you have recruited.
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So, if you want bigger profits, you need to recruit more people to help market the product.
Unfortunately, this MLM business model is not suitable for all types of products. This is because this business system involves a wider relationship or network to market its products.
MLM Business Goals
Every business that is run, of course, has goals to be achieved by the company and every member who joins, including MLM members. Well, besides being aimed at increasing company profits, this MLM business model also has other goals that must be achieved, namely:
- Increase the company’s income by increasing profits and sales turnover.
- Reduce expenses by moving products closer to customers so that shipping costs are relatively lower.
- Recruitment of salespeople based on the commission offered.
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Features of a Safe and Reliable MLM Business
Even though the MLM business is very familiar among Indonesian people, unfortunately the image of this business system is quite bad. Many are skeptical that the MLM business is a scam.
Yes, this thought is not completely wrong, considering that there have been many cases of fraud under the guise of MLM. Therefore, you must be able to distinguish which MLM business is safe and which is not.
Here are some of its features:
1. Check Products for Sale
The first characteristic that you should know about in an MLM business is that there are products to sell. Also make sure the product is of good quality.
Avoid MLM businesses that only rely on money. This is because it could be indicated as a fraud.
2. Have a Registered Company
Make sure the company that can run this business is a company that has been registered clearly and is a legal entity.
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In addition to permits to establish and operate the company, make sure the company has a clear office. So, if at any time unwanted things happen, you can report the company to the authorized legal entity.
3. Reasonable Product Prices
The next characteristic that must be known is the price of the product. Considering that not a few companies sell products at high prices and do not match the quality of these products. Of course, this MLM business is worthy of suspicion.
But if you find a product with good quality and the basic ingredients are also of good quality, of course it’s only natural that the price offered is also relatively expensive.
It can be said that the MLM business is a tiered marketing system, in which this marketing system involves many people marketing products to generate big profits.
But before joining an MLM business, make sure the level of trust and security first.
Contributor: Nurul
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